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Brief: In 2003 Harry Emslie and Lynwen Evans immersed themselves in the world of pedigree Limousin cattle. Since it’s conception, the Emslies herd has made significant investment in some of the breed’s finest genetics and is now making a real name for itself on both the show and sale circuit culminating in an interbreed win at the 2009 Royal Welsh Show.
The launch of www.emslieslivestock.com is one of the most exciting to date for the mooandbaa.com and Show Business partnership. With its creative colours, dynamic layout and fantastic pictures taken by leading Scottish livestock photographer Catherine MacGregor, the Emslies site is a great addition to our portfolio. We look forward to working on future marketing projects with Harry and Lynwen and would like to wish them the very best of luck for 2010 and beyond.
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Brief: If you’re a pedigree Limousin or British Blue follower or a commercial beef cattle show fan, the name Wilodge is one you’ll definitely know, so it was a great honour to be asked by Christine Williams and Paul Tippetts to design and manage a brand new website for the Wilodge herd as well as create a brand identity for Wilodge cattle as well as the Hackney pedigree Beltex flock. Incorporating shows and sale results as well as a detailed for sale offering, the Wilodge site is the first mooandbaa.com and Show Business designed site to host video of stock for sale. Three young bulls are available for sale at Carlisle in October and information of these bulls as well as video and pictures is now available on the site. We would like to wish Christine and Paul the very best for the Carlisle sale.
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Brief: In preparation for her production sale, Jane Smith of Whitepool and Rainbow pedigree Belted Galloways asked mooandbaa.com to design a new, vibrant and eye catching website to market stock for sale as well as highlight the herd’s successes in the showing rings. Working alongside Lyndsey Behan of Show Business, we have designed just that. Jane’s new site has an incredibly modern feel with stunning photography by Richard Stanton and is a perfect addition to the herd’s marketing programme. Both mooandbaa.com and Show Business would like to wish Jane the best of luck for her sale at the end of October.
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Brief: The Irish Aberdeen-Angus Association approached mooandbaa.com and Show Business to redesign their website bringing it up to date with news, show and sale results with a greater user friendly feel to it. The new site was launched at the National Ploughing Championships held in Kildare, Ireland in September where many members were on hand to see the site in its full glory. The new site has been designed on a similar theme to the Aberdeen-Angus Cattle Society site and incorporates a greater emphasis on news, club events, shows and sales, as well as including a place to market both stock for sale and place advertisements for stock wanted.
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Brief: The Netherton herd of pedigree Aberdeen-Angus needs no introduction. It has had a huge influence on the breed with many great sale leaders gracing the rings of Perth as well as countless champions on the summer show circuit. So it was a great honour for mooandbaa.com to be asked to re-design their website and create a powerful marketing tool for the herd. Working alongside Lyndsey Behan of Show Business we have created a modern, dynamic site which truly represents the great genetic offering Netherton has.
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Boars Head Simmentals www.boarsheadsimmentals.co.uk
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Brief: The Boars Head herd of pedigree Simmental cattle has been successful for many years at various shows in the south east of England, so it was no surprise that mooandbaa.com were approached to design a website to promote the herd’s success.
Working alongside Show Business, we have designed a site which not only sings about the praises in the show ring, but helps promote the recent additions to the herd’s genetics from some of the breed’s top bloodlines.
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Brief: mooandbaa.com was asked by British Blue pedigree breeder Andrew Price of Bedgebury Blues, Maidstone, Kent, to design a modern, fresh and vibrant website for his pedigree herd. Working alongside Lyndsey Behan of Show Business, we have created just that, choosing a modern design which is easy to navigate and is incredibly eye catching for the user and incorporates the branding of the British Blue Cattle Society.
Alongside the website we have created a show banner incorporating a similar colour scheme and design concepts as well as name boards to go above the Bedgebury show team at shows.
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Brief: mooandbaa.com is delighted to launch the new website for Bridget B’s Traditional Meats.
Following the success of Sacombe Simmentals website www.sacombe.com Bridget Borlase asked mooandbaa.com and Show Business to re-design the Bridget B’s website and create a consumer friendly site for the farm shop. The site now lists all the fantastic locally reared and produced meat, vegetables, fruit and bread. Consumers can also pick up handy recipe tips as well as read what’s going on the farm in Bridget’s monthly farm diary.
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Brief: Having been taken on by the Aberdeen-Angus Cattle Society on a freelance basis to act as their Brand Development Manager mooandbaa.com were tasked with creating a brand new Society website. The AACS objectives were to create a dynamic, modern, news and community driven website capable of acting as a management tool for their breeders, consumers and the rest of the beef industry. They now have a unique blog-style service for covering shows and sales live from the ringside, as well as a dedicated consumer and youth development area.
mooandbaa.com worked with advertising agency and web developers Honest Ideas who have created the perfect pedigree livestock website. The Honest team will continue to work with mooandbaa.com on ongoing Angus work including the design of new corporate stationary, advertising packages and marketing material.
mooandbaa.com will also be taking care of future publications and marketing material for the Society, including the publication of their dedicated commercial publication The Angus.
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Brief: With the success of Shadwell Estates’ herd of pedigree Aberdeen-Angus in the show ring over previous years, mooandbaa.com was tasked with the creation of a bespoke website for the herd.
The objective was for a site that showed the vast depth of female and male genetics on offer at Shadwell as well as a place to celebrate in their show success and market stock and semen for sale.
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Brief: To design and manage a brand new website for Bridget Borlase’s herd of pedigree Simmentals, based in Hertfordshire. Bridget asked mooandbaa.com and Show Business to come up with a design that reflected the classic and traditional focus of the herd as well as producing a platform that easily marketed the depth of genetics Sacombe has to offer. We will soon be introducing a brand new website for Bridget’s on-farm retail business Bridget B’s.
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Brief: With the recent addition of pedigree Hampshire Down sheep to Kent-based Jonathan Long’s Chaileybrook prefix it was decided to create a market leading pedigree sheep website capable of marketing breeding sheep and tups to both the pedigree and commercial producer. The Chaileybrook site now has the ideal platform to market stock available for both private viewing and prior to official Society sales.
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Brief: Strathisla Farms in Perth, Scotland, is managed by Adrian Ivory, the 2008 Farmers Weekly Young Farmer and overall Farmer of the Year. Having had such success at the Awards, Adrian felt it was necessary to bring in some PR support for his business. Mooandbaa.com now manage all new content for the Strathisla Farms website (already designed by Show Business) while helping support Adrian by officiating new client meetings, writing various presentations for his many talks given all over the UK. This has been a great opportunity for mooandbaa.com to cover all areas of agricultural PR, marketing and journalism.
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